The name is inspired by the smell and taste of ‘Barolo’, an Italian wine: “Wine produced in the northern Italian region of Piedmont vineyards must be located on hillsides.
“Barolo is often described as having the aromas of tar and roses, and the wines are noted for their ability to age and usually take on a rust red tinge as they mature. Barolo needs to be aged for at least 38 months after the harvest before release, of which at least 18 months must be in wood.”
The venue was hired for an evening drinks reception, followed up with a full day of seminars and drop-in sessions to assist architects and designers in their work/aspirations/inspirations in concrete and to show what can be done with the material.
The brief was to align the event with the forward-thinking community project, the only real restrictions being we had to incorporate the full name of the event, ‘Cafe Concrete at Coin Street’, within the logo and use the colour-theme of the event, which was to be ‘black and white, with a splash of orange’ (this was a directive from the architect leading the project).